The In-House Klaviyo Accelerator

I'm going to work with a handful of Shopify Health & Wellness brands to teach their in-house email teams how to get Klaviyo past 40% monthly attribution.

Here's what we're doing...

The goal is simple: Turn your existing email team into Klaviyo experts who can get you past 40% monthly attribution.

Meaning for every $1M in sales, Klaviyo helped generate $400k or more of it.

This results in better ad performance, higher repeat purchase rates, and increased customer lifetime value.

All of that, without hiring an agency or adding more people to your payroll.

I've spent years running Klaviyo for Shopify brands.

Generated over $165M in Klaviyo revenue.

Helped 21 brands reach 40%+ monthly attribution (find at the bottom of this page).

Along the way, I discovered something interesting.

Getting Klaviyo past 40% isn't nearly as complicated as people think.

There are a handful of things that repeatedly move the needle.

The same fundamentals brands like Oura, WHOOP, and Eight Sleep use on repeat.

And, funnily enough, the #1 reason brands don't do this is…

They don't know it's possible.

Their agency (or team) achieved 15-25% Klaviyo attribution once, and they concluded this is the pinnacle of human existence.

Without realizing, they signed up to be average.

So the moment they see 40-60% Klaviyo attribution, they face 2 choices:

• Say “my business is different”, accepting mediocrity
• Or set a new elevated standard for their brand & team

After personally helping 100+ Shopify brands get the most out of their Klaviyo accounts…

I decided to bring something unique and exciting to the marketplace:

The In-House Klaviyo Accelerator

I join your team and teach your in-house employees to outperform any agency you've worked with.

As a result, your Health & Wellness brand reaches more people and changes more lives for the better.

Using the exact systems & workflows I used to teach my team how to maintain 40%+ Klaviyo attribution across dozens of brands.

The agency trap

Your other option is to go down the agency DFY route.

Let's be honest…

An agency's success is keeping you as a client forever.

It's the basis of the business model.

• The more dependent you are on them, the better their business scales.
• You try to learn about the service > they become defensive
• Something goes wrong > they blame your team

They optimize for the least amount of time spent per account.

The good ol' laotspa (not a real term btw).

Now take a moment to picture the best teacher in the world.

They have no business keeping you a forever student.

Their job is to plug the skills and mental models you need to face the world and thrive on your own.

Their success is you becoming independent.

Your graduation turns into their growth.

Passionate testimonials, referrals, and more…

The Alex Hormozi agency way

Direct quote from Hormozi's $100M Leads book on how he hires agencies:

"I want to do what you do in my business, but I don't know how. I'd like to work with you for 6 months so I can learn how you do it. Plus, I'll pay extra for you to break down why you make the decisions you do and the steps you take to make them."

It's genius. It's how I hire external operators too.

It creates much better relationships.

The ones that stay exciting and don't stagnate over time.

Who you are

This won't work well if you:

• Lack a proven acquisition channel
• Don't have a person or team to go through the coaching
• Want to pay a commission from the results
• Aren't on Shopify & Klaviyo

But if you…

• Run a Shopify Health & Wellness brand doing $3M+ annually.
• Get under 40% of your monthly revenue from Klaviyo.
• Already have an in-house email marketer or team.
• Want to grow customer retention via proven systems.

...This could be the year your backend retention goes through the roof!

We'll do it with the perfect mix of 1:1 Strategy. A custom game plan. Proven playbooks. And personal guidance and direction from me and my team.

The plan is simple

Phase 1: Print Money Fast

The first month is all about ROI.

This phase takes about a week and focuses on the unknown levers.

The ones that bring a quick and reliable result without putting in a ton of work.

I'll help your team spot and fix these.

The main goal is to see a measurable ROI by day 30.

In the best-case scenario, bring in so much extra cash that the initial 3-6 months are already paid for.

Phase 2: The 40% Attribution Roadmap

Once we've picked up the quick wins, it's time to get strategic.

What makes your brand WIN may be:

• Many small purchases over time
• Product subscriptions
• Mobile app subscriptions
• Affiliate and influencer marketing
• Build-your-own sets
• One high-priced customizable product

…or many other things.

We'll review what winning means for your brand, and reverse-engineer the steps to get there.

Phase 3: Build Your In-House Champions

By this phase, we have:

• captured the quick wins
• generated a measurable ROI
• created a tailored growth plan for your Health & Wellness brand

Next, we put in the real fingers-on-keyboard work.

During this phase, your team will learn 30+ practical skills.

In an attempt to NOT overwhelm you, here are just 11 of them:

1. Move all emails into the main inbox.
2. Create & test compelling offers.
3. Build powerful promotional campaigns & funnels.
4. Use branding fundamentals to create a memorable footprint.
5. Take advantage of AI workflows to speed up production.
6. Spy and scrape competitor email funnels.
7. Think through problems and come up with solutions.
8. Integrate & synergize unique marketing channels.
9. Analyze customer behavior from real data.
10. Install custom metrics that unlock hidden revenue.
11. Capture anonymous visitors to speed up list growth.

The #1 most important skill I'll teach your team is How to Think About Email Marketing.

This will:

• inspire them to come up with new, exciting ways to grow to the next level
• help them solve complex problems that come up when I'm no longer there

I call this unlocking the entrepreneur mindset.

Help them start thinking about the business the same way you do.

It's easy to get started

We'll start with a 40% Klaviyo Growth Assessment.

You and I meet face-to-face over a 60-min Google Meet.

The main action: We review your Klaviyo together.

If you like what you see, you can get started right after.

It's $5,000/month.

Most operators learn the skills and achieve the 40%+ Klaviyo Attribution milestone within 3-6 months.

By the end of Phase 1, which takes about a week, you'll have the 'Print Money Fast' frameworks implemented.

These alone often pay for the entire coaching service and more.

From there, we build your tailored action plan (Phase 2), and your team gets to work.

If your team and I did a good job, you would be in the green by day 30.

And to make it extra exciting for both of us…

There's a 37-day Love It or Leave It Guarantee.

If you decide the coaching isn't right for you within your first 37 days, I'll refund you in full.

And as long as we're both good, we move on to scaling you up through Phase 3 for another 2-5 months.

Applications are open

I take a handful of new brands each quarter and work directly with each team.

So if you're doing $3M+ a year, have someone managing Klaviyo in-house, and want to see what's possible: